If you are a business owner, executive, entrepreneur, or businessman or woman you know how important making a great first impression is. Your first impression says a lot about you and what you represent. To help make a great first impression to every client or potential client you meet it is crucial to leave them with a business card.
A business card is an ideal way to give someone your information to the right audience and cliental. Since your business card leaves your clients with your information it is essential that it stands out and can be remembered. Since there are over 27 million business cards printeed each year it is crucial that your card is unique. If you want to make your business cards stand out a professional graphic designer can help you. Here are the top ways that graphic designers can make your business cards unique and effective.
#1) Highlight Your Logo
One of the best ways to make your business cards stand out and to ensure that the client knows exactly what the business card is for is to highlight your logo. Your logo should be the main focus of your card, especially if you are the business owner. Branding yourself with your company is extremely important. Graphic designers, like Jeffrey English Hoboken understand how important business cards are. He is always trying to find the best way to make your card stand out and highlighting your logo is just one way.
While you are always trying to highlight your logo a great graphic designer will make sure all of your information is also highlighted.
#2) Correct Color Scheme
The color scheme that you choose to use for your business card is an essential piece of what makes your card unique. The traditional days of using black ink on a white card have disappeared. As more and more people start using the internet and digital resourcesto put all of their information you must stay ahead of the game.
The correct color scheme is the first thing people will notice. If the colors are too bright or too dull for your business it could send the wrong message to your customers. There are many ways to make your card unique and the color scheme is crucial. If your business targets older clients you should use simpler and more neutral designs. However, if you are trying to appeal to the younger clientele you may want to use bright colors and modern designs. A graphic designer can work with you to find out what your preference is and the impact that it could have on your clients.
#3) Big Pixel Designs
Another great way to design your business card is to use big pixel designs. Jeffrey English Hoboken understands the impact that big design choices have. His clear and decisive design choices can help make a great impact on clients because of the risks that he takes when designing business cards. Using big pixel designs helps to ensure that your business card will not get lost in the crowd.
#4) Black Cards
Another great and upcoming trend in business cards is to use a black minimalist design. This design features a black card with white or gray print. This type of card is unique and different from other cards because it helps to catch your eye. The simple design with only the important details printed on the card helps to make this card stand out. Graphic designers will be able to help you get the best design and determine if this type of card may be best for you, your company and your clients.
#5) Texture
Another great way that graphic designers can help set your business cards apart from others is to add texture to your card. One of the main ways that you can add texture is through a process called embossing. This technique helps raise your logo off the card. When your logo or name is elevated off the card it gives a one of a kind impression. It shows your clients that you take the time to make your card special. The detail that you give to your cards will reflect highly on you and your work.
Business cards are the first impression that you make so they should be exceptional. Your clients will learn a lot from your cards, including your company name, brand, name, and contact information. They can save this card and when they remember it is in their pocket you may just get a call for work. If your potential clients know that you put work and thought into your card they may be more likely to hire you. A graphic designer will help ensure that your business card stands out and makes an impression that others will not be able to forget