Marketing to the New Farm Generation

Around my area there are many farmers. Most of these farmers are getting older and their children are beginning to run the farming business full time. With this new generation comes a technological group that wants to do things the easy way as opposed to, “The way things have always been done.” This group buys … Read more

Spreading Your Marketing Message

At most companies about 80% of employees have business cards. Most business owners know this because they hate having to buy cards for these employees every year. However, instead of seeing this as a money pit, think of it as free marketing. There is a large newspaper in the Kansas City area that gives out … Read more

Unique Ways to Use Your Business Cards

Most people think handing out business cards to people they meet in person is enough to promote themselves, think again. While this is one way to increase client response, there are many more ways you can use business cards to increase the amount of interest in your goods or services. Taking advantage of the opportunity … Read more

Creative Business Card Uses

As promoters of our business cards, there are things we can learn from large companies and individuals alike. Do you remember the story about Joe Girard? Girard is listed in the Guiness Book of World Records as the worlds greatest salesman. Girard had a few marketing ideas that were very different. In your face, and … Read more

Business cards increase customer loyalty

Most people use business cards for their intended purpose, business contact information. The numbers of people using their business cards for other creative unique uses is growing. One of the creative marketing ideas for business cards is a simple one. Take a business card, and use it for something different. One large sandwich chain uses … Read more