How To: Write Engaging Text

Business cards are evolving from simple introduction cards to full marketing material. What currently separates your business cards from your marketing materials like flyers, websites, billboards, etc? The language you write with. When you write text for your business card you are trying to give information. However, for your business cards to be effective marketing … Read more

2 Ways to Use Your Business Cards at Work

If you are in a competitive sales environment like auto sales or furniture sales then these tips are for you! 1. Give your business cards to newbies. If you give 100 or so business cards to the rookies, they’ll be handing out your business cards! Granted, they’ll probably want to cross out your name and … Read more

3 Ways to Use Business Cards in a Restaurant

I try to come up with new ways to get my business cards into the hands of anyone, but preferrably potential clients as often as possible. Here are a few I came up with this week. 1. Restaurant contests You’ve probably seen these. Drop your business card into the jar and someone might contact you … Read more

Promoting a Special Offer With Business Cards

Marketing budgets range from $0 per month to money that companies like Pepsi refuse to disclose. So when considering the importance of your marketing campaign it is important to remember that you are on a budget. Let’s use a newspaper as an example. If you are a newspaper publisher and always have an offer of … Read more

Fridge Magnets: Good for Marketing!

There are many wonderful uses for business cards. We last looked a a fun use, business card origami. Today we’ll look at a well used marketing idea for your company. Generally business cards do a great job at one thing, getting your message across. But do they do that job frequently? Probably not. People put … Read more